SalesForce announced the launch of Lightning Partner Communities in November, 2016, delivering a best-in-class platform for companies looking to accelerate channel sales from their partners. The CRM giant says that the new programme will allow companies to ‘arm resellers, franchisees, channel teams and more with the same tools that make their own direct sales force successful’.
No we are not talking about one of the greatest scientist and a sheer genius of all time (Sir. Albert Einstein). In here we are talking about a new AI (Artificial Intelligence) platform introduced by Salesforce built into the very core of Salesforce CRM platform, the basic purpose of which is to deliver advanced AI capabilities to sales, service, and marketing — which will enable anyone to use clicks or code for building AI-powered apps that will get smarter with every interaction.
Born and bred on the cloud, headquartered in San Francisco, Salesforce as we know is almost an undisputed leader in Customer relationship management (CRM). Few days back Salesforce had announced the release of a new version of its Salesforce Lightning tool with a completely new interface under the tag name of “Winter 17 Release”. Salesforce have added quite a number of new features in this new version.
Sugarcrm, as we know has emerged as one of the world leaders in the software industry as a provider of Commercially Open Source CRM software. On the other hand MailChimp is the most widely used email marketing software these days. Not too long ago in March 2016, a module was released for Sugarcrm which is capable to integrate these two applications in a seamless bi-directional manner.
Founded in April 2004 by John Roberts, Jacob Taylor and Clint Oram, Sugar CRM has since pioneered commercial open source within the CRM software industry and has emerged as a world leader. In their journey of “Making every customer relationship extraordinary”, Sugar today boasts of being deployed by more than 1.5M individuals in over 120 countries and 26 languages while the open source product being downloaded more than 7 million times, with approximately 10,000 downloads originating only in India.