Category Archives for "Business"

Pre-packed Business Process Integration – Why it is Important?

Importance-of-Business-Process-Integration

If a company decides to automate the data flow process between two applications, they would rather choose a solution which is already pre-packed with Endpoints for these two Applications to be integrated such that the data can flow seamlessly. The organization would simply provide the credentials of their applications and define which endpoints they would want to integrate and the solution that would sync the data between the two apps.

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11 Reasons Why your Business Should use Salesforce

Why-Your-Business-Should-Use-Salesforce

2017 is the ninth year in a row in which Gartner has named Salesforce as a leader in the Gartner Magic Quadrant for CRM. With an impressive performance in 2016 and Q1 of 2017, Salesforce continues to dominate the CRM market. Salesforce was the first to launch a CRM on the cloud and have been the leaders in the Cloud CRM space ever since. The depth of functionality and ease of use were the primary winners for them. Here is why you should use Salesforce!

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APPSeCONNECT wins NASSCOM East IT Awards 2017: “Emerge – IT Product” Category

APPSeCONNECT-wins-NASSCOM-East-IT-Awards

NASSCOM is a non-profit body for the more than 100 billion dollars IT-BPM industry in India. It was created in 1988 and from there on it has continued it’s journey towards seeking trust and respect from varied stakeholders. At the NASSCOM East IT Awards 2017 which was held on 6th July in JW Marriott, Kolkata, APPSeCONNECT received the prestigious award in the “Emerge – IT product” category.

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7 Prolific B2B eCommerce Lead Generation Strategies to Double the ROI of your Business

7-Prolific-B2B-eCommerce-Lead-Generation-Strategies

Are you in B2B E-commerce industry for a while now but facing lead-lack? Are you engulfed in deep worry for finding solutions to get rid of this situation? Are you putting all your enthusiasm to do anything mad to give a real boost to increase the number and quality of your leads in a real sense? Don’t worry. Here are the 7 result-oriented marketing strategies which you can explore.

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Fine-Tuning your Business Strategy to Ride the Ecommerce Wave

business-strategy-to-ride-the-eCommerce-wave

It is estimated that by 2030, three-quarters of the world’s population will have mobile phones and direct internet access. More than 51 percent of Americans with higher purchasing power are making online purchases, and an impressive 95 percent of Americans are buying yearly. E-commerce, growing rapidly at 23 percent, has become the driving engine of global business. Keeping in touch with these trends can be a great way of ensuring your business rides the eCommerce wave successfully.

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Bespoke Integration Solution Vs Enterprise Grade Integration Products

Bespoke-Integrations-vs-Enterprise Grade-Integration

When we hear about the term “Integration” of software such as ERP, Ecommerce or CRM’s, the easiest form of interpretation that comes to our mind is, it is just another piece of software working between these two platforms whose only job is to copy and paste data from one software to the other. Let’s have a comparison between Bespoke Integration Solution & Enterprise Grade Integration Products.

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How the ROI of your eCommerce Business gets Boosted with Google AdWords

Boost-the-ROI-of-your-Ecommerce-Business-with-Google-AdWords

“AdWords isn’t for small businesses” – this slogan is already heard by all marketers, but surprisingly it becomes a myth. But how it helps your SMEs or enterprises for prolong feasible growth, is todays topic for discussion. Once you go properly through this article, you will get significant insight about the ability of this Google marketing platform to empower your eCommerce business, at the same time you will understand some stiff challenges as well.

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40 Challenges to Counter during Integration Implementation

Challenges-to-Counter-during-Integration-Implementation

So, you’ve finally decided to put your business on steroids by implementing app integration. Integrated platform as a service (iPaaS) is a business imperative that smart companies have already adopted. As any C-level executive would tell you, it is great to be able to bring ERP, eCommerce, CRM, POS, Shipping and other applications under a single interface. Yet, integrating all these disparate apps using iPaaS model comes with certain challenges. Recognizing these challenges will help in successful deployment and implementation.

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iPaaS – Integration Platform as a Service for Beginners

iPaaS-Integration-Platform-as-a-Service

IPaaS or Integration Platform as a Service is a hosted service by a third party software vendor, who delivers infrastructure and middleware to handle all the company’s data integration requirements. Companies use iPaaS for their data integration needs. Data integration happens between cloud applications like Salesforce, Shopify etc., or between a cloud and on-premise application like SAP Business One etc.

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