ECommerce is undoubtedly the easiest to launch and manageable sales platform for merchants. Many small individuals/organizations avoid having physical shops because of the huge expenses and manpower associated with it. Also there are many organizations whose offline local business network is very strong, but eCommerce can provide them opportunity to grow beyond local region. It is also important to keep your previous/existing customers engaged. If they repeatedly visit your website, there are high chances that with each visit the purchase amount and quantity will increase.
WooCommerce has added AdRoll Integration, which is probably a great update for the e-commerce store owners! It has been announced that the AdRoll ad/email retargeting platform is now integrated with WooCommerce. WooCommerce had also added Square for offline payments. Even a small or a medium-sized retailer can use WooCommerce and AdRoll and thereby create dynamic ads for the web and Facebook that are targeted to site visitors based on their browsing behavior.
Wondering whether it's time to expand your business and test the uncharted overseas market? Are you apprehensive about the complexities involved and hence putting off your plans? Most businesses start out with brick and mortar stores and later they introduce an online store. Else they follow the current and most lucrative trend of starting their business direct from an online presence. An online store can cater to thousands of customers, something difficult with a traditional SME business. Still often you sell and ship your products to customers within a specified area, state or country.
The world of Woocommerce is abuzz with the upcoming release of version 2.6, code named ‘Zipping Zebra’ in Q2 of 2016. This would be the second major release of 2016, after the release of Woocommerce 2.5 at the beginning of the year. The 2nd Beta version of Woocommerce 2.6 is now out and if you are interested in testing the new features, you can download it from their Github.
Woocommerce is the newbie in the world of eCommerce. The platform has gained good popularity due to its ability to adapt to customer needs. There is a huge options of customization extensions according to your business’s need. Also, you will find multiple free resources like themes, fonts etc. are available. Woocommerce also provides other APIs package for third party application, for better communication.