sap-business-one-and-zoho-crm-integration-appseconnectSAP Business One is a powerful enterprise resource planning (ERP) solution designed specifically for small to medium-sized businesses. It offers a comprehensive suite of tools to streamline processes, improve visibility, and drive growth. Zoho CRM, on the other hand, is a leading customer relationship management (CRM) platform that helps businesses of all sizes manage their sales, marketing, and customer support activities in one place. Businesses implementing both tools for their operations can benefit from APPSeCONNECT’s SAP Business One and Zoho CRM integration, especially with our pricelist sync feature.

In this blog, we’ll explore the benefits and process of syncing pricelists from SAP Business One to Zoho CRM, providing businesses with a streamlined approach to pricing management.

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The Importance of Pricing Management

Efficiently managing product pricing is pivotal for businesses aiming to stay competitive and enhance customer satisfaction. The integration of SAP Business One with Zoho CRM offers a powerful solution for synchronizing pricelists, ensuring accuracy, and maintaining consistency across the sales ecosystem.

In Zoho, a Pricebook is essentially a curated list of products with associated prices. It allows businesses to create multiple Pricebooks tailored for different customer segments, regions, or promotions. This flexibility ensures that your sales team can provide accurate and targeted pricing information to customers.

In SAP Business One (SAP B1), Pricelists play a crucial role in managing and controlling the pricing of items. Pricelists allow businesses to define and customize pricing structures for their products, ensuring accurate and consistent pricing across various transactions.

Now let’s explore the features and benefits of our SAP Business One and Zoho CRM integration.

Automated Pricelist Updates

Integrating SAP Business One with Zoho CRM automates the process of updating pricelists. When changes occur in SAP Business One, such as adjustments in product prices or the introduction of new offerings, these updates seamlessly reflect in Zoho CRM.

This automation eliminates the need for manual intervention and ensures that the latest pricing information is consistently available. APPSeCONNECT can help you to sync the pricelist in Zoho CRM side as pricelist in product section.

Before sync


After sync


Error Reduction and Efficiency

Automation significantly reduces the risk of errors associated with manual data entry. The integration streamlines the synchronization process, minimizing the chance of pricing discrepancies between SAP Business One and Zoho CRM. This not only enhances accuracy but also boosts operational efficiency by saving time spent on manual tasks.

Optimized Sales Processes

Integrated pricelists contribute to streamlined sales processes. Sales teams can operate confidently, knowing that the pricing information in Zoho CRM aligns seamlessly with SAP Business One. This optimization accelerates the sales cycle, improves responsiveness to customer needs, and fosters a more efficient and customer-centric sales approach.


Pricelist sync with SAP Business One and Zoho CRM integration is a strategic step toward achieving pricing accuracy, consistency, and operational efficiency. By automating updates and ensuring real-time visibility, businesses can enhance their sales processes, build customer trust, and position themselves competitively in the market. Embrace the power of pricelist synchronization to elevate your pricing management practices and drive success in the ever-evolving business landscape.

Integrate SAP Business One and Zoho CRM with APPSeCONNECT

APPSeCONNECT is one of the leading integration platforms specializing in SAP Business One Integrations. Our pre-configured package for SAP Business One and Zoho CRM integration includes multiple end-to-end connectors that can automate your entire client management and order management system. These endpoints include:

  • Accounts and Lead Sync from Zoho CRM to SAP B1
  • Products and Pricelist Sync from SAP B1 to Zoho CRM
  • Sales Quotation and Order Sync from Zoho CRM to SAP B1
  • Payment method and invoices sync from Zoho CRM to SAP B1

The best part is that with APPSeCONNECT, you get an intelligent and user-friendly integration platform, backed by a team of technical experts, to help businesses like yours easily automate core business operations. Click below for to book a demo or sign up for our free trial today!