Jhilik Dasgupta | APPSeCONNECT
Jhilik Dasgupta
Author Archives: Jhilik Dasgupta

How Instagram Stories Help Ecommerce Businesses to Engage and Sell?


Studies show that images drive more engagement than text and people nowadays are getting more and more “visual” than ever before. Then how can we imagine that an image-based social media platform like Instagram shall not help you bring a huge ROI for your business? You just have to know how to utilize it to the fullest.

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How to Choose Colors for your Ecommerce Store?

Choose-Colors-for-Ecommerce Store

No matter how we define “eCommerce”, we know that almost every website is selling something – be it a person’s skills or products or services, a catalog of items or simply courses and certifications. Colors play the most important role in attracting the customer’s attention, create desire, express meaning quickly and result in driving more conversions and even earn your customers’ trust and loyalty.

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APPSeCONNECT at Meet Magento Prague 2017 – Why we enjoyed it!


Meet Magento Prague was held on 27th April 2017 and it was the 2nd Meet Magento in the city. Like last year, it was organized by Neklo and attracted around 200 people this year. Meet Magento is the leading eCommerce conference for the Magento community and a tremendous platform for exploring business and career opportunities and knowledge sharing around Magento.

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22 Tips to Grow Your Ecommerce Business

Ecommerce has become an essential part of a business’s digital strategy. If you want to achieve the right growth curve for your online business, it is very important stay ahead of your competitors. You have to identify the areas of improvement and fix them to gain that competitive advantage.

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The Biggest eCommerce Holiday Shopping Days

Its Holiday shopping season and online retailers have decked up their online stores with offers to attract more customers! Check out our cool infographic to find out why the key holiday shopping dates for eCommerce are so important for e-retailers.

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